Solutions on expanding the market consumption for Binh Thuan dragon fruit
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(binhthuan.gov.vn) Dragon fruit is identified as an advantage and specialty tree of Binh Thuan province. In 2021, the area of dragon fruit reached 33,750 hectares with output of 700,000 tons/year. Dragon fruit production plays an important role in the agricultural and rural economic development of the province. Currently, there are more than 30,000 farmer households involved in the production, purchasing, preliminary processing of dragon fruit for export, creating regular jobs for 70,000 - 80,000 employees every year. Besides, the export value of Binh Thuan dragon fruit accounts for a high proportion in the structure of fruit production value.

The Department of Industry and Trade of the province has coordinated with the Ministry of Industry and Trade, the Trade Promotion Agency, the Vietnam Trade Office in foreign countries and the Departments of Industry and Trade of other provinces and cities to support associations, businesses, cooperatives, production facilities, dragon fruit traders to participate in seminars and conferences to connect the supply and demand, connect the export of goods with domestic and foreign businesses and distributors, thereby helping businesses to capture and update information on the situation of market and product lines; trading, working with partners to seek opportunities for business cooperation, and development of market to promote export.

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